Subject category:
Marketing
Published by:
Ivey Publishing
Version: 2004-01-23
Length: 18 pages
Data source: Published sources
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Abstract
The London Regional Children''s Museum is engaged in a fund-raising campaign in order to move from temporary cramped facilities to an owned, large building. The needed million-dollar plus goal has been roughly half achieved. The case describes the museum and the environment in which it is seeking funds. The director is attempting to design a campaign to reach private donors.
Subject category:
Marketing
Published by:
Ivey Publishing
Version: 1999-12-02
Length: 10 pages
Data source: Published sources
About
Abstract
The London Regional Children''s Museum is engaged in a fund-raising campaign in order to move from temporary cramped facilities to an owned, large building. The needed million-dollar plus goal has been roughly half achieved. The case describes the museum and the environment in which it is seeking funds. The director is attempting to design a campaign to reach private donors.
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Subject category:
Marketing
Published by:
Ivey Publishing
Version: 1999-12-02
Length: 10 pages
Data source: Published sources