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Case
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Reference no. 9A82A013
Subject category: Marketing
Authors: Michael R Pearce (Ivey Business School, Western University); T Bauer (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1982
Version: 2003-11-03
Length: 28 pages
Data source: Published sources
Topics: Retailing; Hotel management
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Abstract

A business student is called in by his friend who is managing a small inn near Peterborough, Ontario. The inn is on the verge of bankruptcy. All aspects of the operation must be examined and changes made quickly.
Location:
Canada
Industry:
Hotels, rooming houses, camps
Size:
Small
Teaching note
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Reference no. 8A82A13
Subject category: Marketing
Authors: Manfred Pearce (University of Bradford); T Bauer (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1982
Version: 1999-12-07
Length: 9 pages
Data source: Published sources
View full details

About

Abstract

A business student is called in by his friend who is managing a small inn near Peterborough, Ontario. The inn is on the verge of bankruptcy. All aspects of the operation must be examined and changes made quickly.

Settings

Location:
Canada
Industry:
Hotels, rooming houses, camps
Size:
Small

Related

Teaching note
-
Reference no. 8A82A13
Subject category: Marketing
Authors: Manfred Pearce (University of Bradford); T Bauer (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1982
Version: 1999-12-07
Length: 9 pages
Data source: Published sources
View full details