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Role-play
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Reference no. 519-0158-1B
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 5 pages
Data source: Generalised experience
Topics: B2B (business-to-business); Negotiation and deal making; Cross-cultural negotiation; Robotics industry
Share a link: https://casecent.re/p/166038
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Abstract

This exercise is to accompany the case.

Teaching and learning

This item is suitable for postgraduate and executive education courses.

Featured company

Anonymous company no. 1
Teaching note
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Reference no. 519-0158-8
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 8 pages
Data source: Generalised experience
View full details
Compact case
Case
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Reference no. 519-0158-1
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 3 pages
Data source: Generalised experience
Topics: B2B (business-to-business); Negotiation and deal making; Cross-cultural negotiation; Robotics industry
View full details
Role-play
-
Reference no. 519-0158-1C
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 5 pages
Data source: Generalised experience
Topics: B2B (business-to-business); Negotiation and deal making; Cross-cultural negotiation; Robotics industry
View full details

About

Abstract

This exercise is to accompany the case.

Teaching and learning

This item is suitable for postgraduate and executive education courses.

Settings

Featured company

Anonymous company no. 1

Related

Teaching note
-
Reference no. 519-0158-8
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 8 pages
Data source: Generalised experience
View full details
Compact case
Case
-
Reference no. 519-0158-1
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 3 pages
Data source: Generalised experience
Topics: B2B (business-to-business); Negotiation and deal making; Cross-cultural negotiation; Robotics industry
View full details
Role-play
-
Reference no. 519-0158-1C
Subject category: Marketing
Authors: Chavi Chi Yun Fletcher-Chen (IESEG School of Management)
Originally published in: 2019
Revision date: 25-Nov-2019
Length: 5 pages
Data source: Generalised experience
Topics: B2B (business-to-business); Negotiation and deal making; Cross-cultural negotiation; Robotics industry
View full details