Product details

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Authors: Stefan Michel
Published by: Institute for Management Development (IMD)
Originally published in: 2019
Version: 28.10.2019
Revision date: 16-Dec-2019

Abstract

This is part of a case series. The case CodeCheck (A) explains in which ecosystem the company is embedded, the technological backbone of the company, and provides information about the growing importance of conscious consumer. It ends with the question of Boris Manhart, CEO and Founder of CodeCheck, should monetize this rich and valuable data to finance the further growth of the company.

Time period

The events covered by this case took place in 2019.

Geographical setting

Region:
Europe
Country:
Switzerland

Featured company

CodeCheck
Employees:
11-50
Industry:
Market Research;Health and Medical Services

About

Abstract

This is part of a case series. The case CodeCheck (A) explains in which ecosystem the company is embedded, the technological backbone of the company, and provides information about the growing importance of conscious consumer. It ends with the question of Boris Manhart, CEO and Founder of CodeCheck, should monetize this rich and valuable data to finance the further growth of the company.

Settings

Time period

The events covered by this case took place in 2019.

Geographical setting

Region:
Europe
Country:
Switzerland

Featured company

CodeCheck
Employees:
11-50
Industry:
Market Research;Health and Medical Services

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