Product details

This case describes the evolution of Lenovo from its origins in China in 1984 through the onset of the coronavirus crisis in early 2020. It focuses on four phases of growth, each bringing massive change and risk. Its most recent change puts the company at the intersection of globalization and the Fourth Industrial Revolution. As challenging as these developments have been, the coronavirus, with its origins in China and worldwide spread, represents a huge new threat to Lenovo and potentially undermines the company's commitment to globalization. The company's supply chain was disrupted, and its exposure to Chinese suppliers raised important questions about the risks of such a base when trying to reach and compete globally.