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Compact case
Case
-
Reference no. IMD-3-1335-ZH
Simplified Chinese language
Authors: Peter Killing
Published by: Institute for Management Development (IMD)
Originally published in: 2018
Version: 24.03.2020
Revision date: 05-Jun-2020
Length: 2 pages
Data source: Field research

Abstract

This is a Simplified Chinese version. This is part of a case series. This short case continues the GLOBE story and is intended as an in-class handout to be used during the discussion of the A-case. It documents some of the GLOBE-related discussion at Nestle's July 2000 Executive Board meeting, which raises fresh issues for Chris.

Time period

The events covered by this case took place in 2000.

Geographical setting

Region:
World/global
Country:
Switzerland

Featured company

Nestlé

About

Abstract

This is a Simplified Chinese version. This is part of a case series. This short case continues the GLOBE story and is intended as an in-class handout to be used during the discussion of the A-case. It documents some of the GLOBE-related discussion at Nestle's July 2000 Executive Board meeting, which raises fresh issues for Chris.

Settings

Time period

The events covered by this case took place in 2000.

Geographical setting

Region:
World/global
Country:
Switzerland

Featured company

Nestlé

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