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Case
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Reference no. 9-420-121
Subject category: Entrepreneurship
Authors: Laura Huang (Harvard Business School); Elizabeth Jiang (Harvard Business School); Brandon Yu (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 25 June 2020
Length: 16 pages
Data source: Published sources
Topics: Business growth; Business plans; Career planning; Core purpose; Corporate ventures; Education; Employee training; Entrepreneurship; General management; Goals; Growth; Growth strategy; Management; Management by objectives; Marketing strategy
Share a link: https://casecent.re/p/170665
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Abstract

Career Karma is a startup focused on helping individuals looking to transition careers into computer engineering roles or similar fields by preparing them for formal technical training programs, or 'coding bootcamps', that would lead to a successful career pivot upon graduating from the program. The platform also encouraged users to engage with each other in 'squad' support groups and paired users with mentors (other users who successfully transitioned careers through Career Karma). This case explores the journey of Career Karma's three founders and navigating growth through an unexpected recession caused by a global pandemic.
Industries:
Educational services; Employment agencies; Human resources; Technology
Size:
Start-up
Other setting(s):
2013-2020
Teaching note
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Reference no. 5-420-127
Subject category: Entrepreneurship
Authors: Laura Huang (Harvard Business School); Elizabeth Jiang (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 18 June 2020
Length: 17 pages
Data source: Published sources
View full details
Compact case
Supplement
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Reference no. 9-420-125
Subject category: Entrepreneurship
Authors: Laura Huang (Harvard Business School); Elizabeth Jiang (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 25 June 2020
Length: 2 pages
Data source: Generalised experience
Topics: Business growth; Business plans; Career planning; Core purpose; Corporate ventures; Education; Employee training; Entrepreneurship; General management; Goals; Growth; Growth strategy; Management; Management by objectives; Marketing strategy
View full details

About

Abstract

Career Karma is a startup focused on helping individuals looking to transition careers into computer engineering roles or similar fields by preparing them for formal technical training programs, or 'coding bootcamps', that would lead to a successful career pivot upon graduating from the program. The platform also encouraged users to engage with each other in 'squad' support groups and paired users with mentors (other users who successfully transitioned careers through Career Karma). This case explores the journey of Career Karma's three founders and navigating growth through an unexpected recession caused by a global pandemic.

Settings

Industries:
Educational services; Employment agencies; Human resources; Technology
Size:
Start-up
Other setting(s):
2013-2020

Related

Teaching note
-
Reference no. 5-420-127
Subject category: Entrepreneurship
Authors: Laura Huang (Harvard Business School); Elizabeth Jiang (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 18 June 2020
Length: 17 pages
Data source: Published sources
View full details
Compact case
Supplement
-
Reference no. 9-420-125
Subject category: Entrepreneurship
Authors: Laura Huang (Harvard Business School); Elizabeth Jiang (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 25 June 2020
Length: 2 pages
Data source: Generalised experience
Topics: Business growth; Business plans; Career planning; Core purpose; Corporate ventures; Education; Employee training; Entrepreneurship; General management; Goals; Growth; Growth strategy; Management; Management by objectives; Marketing strategy
View full details