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Management article
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Reference no. SMR61406
Published by: MIT Sloan School of Management
Originally published in: "MIT Sloan Management Review", 2020
Length: 9 pages
Topics: Strategy

Abstract

Companies that provide traditional products and services can harness IoT sensors and data to create value and generate new revenue through platforms. Before deciding how to proceed, they must assess their ability to collect sensor data, the data's value, and their ability to orchestrate data exchanges among users.

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Abstract

Companies that provide traditional products and services can harness IoT sensors and data to create value and generate new revenue through platforms. Before deciding how to proceed, they must assess their ability to collect sensor data, the data's value, and their ability to orchestrate data exchanges among users.

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