More search options
Basket icon
No items
Basket icon

Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Teaching note
-
Reference no. 8A95A12
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 2001-06-05
Length: 23 pages
Data source: Field research
Share a link: https://casecent.re/p/17258
| No reviews for this item
View our pricing guide or login to see prices.

Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person
Case
-
Reference no. 9A95A012
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 2000-12-11
Length: 17 pages
Data source: Field research
Topics: Competition; Market strategy; Industrial marketing; Marketing planning
View full details
Case
-
Reference no. 9A95A013
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 1999-11-01
Length: 11 pages
Data source: Field research
Topics: Competition; Market strategy; Industrial marketing; Marketing planning
View full details
Compact case
Case
-
Reference no. 9A95A014
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 1999-11-09
Length: 2 pages
Data source: Field research
Topics: Competition; Market strategy; Industrial marketing; Marketing planning
View full details

About

Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person

Related

Case
-
Reference no. 9A95A012
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 2000-12-11
Length: 17 pages
Data source: Field research
Topics: Competition; Market strategy; Industrial marketing; Marketing planning
View full details
Case
-
Reference no. 9A95A013
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 1999-11-01
Length: 11 pages
Data source: Field research
Topics: Competition; Market strategy; Industrial marketing; Marketing planning
View full details
Compact case
Case
-
Reference no. 9A95A014
Subject category: Marketing
Authors: Adrian Ryans (International Institute for Management Development (IMD)); Marianne Vandenbosch (International Institute for Management Development (IMD)); N Miller (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 1995
Version: 1999-11-09
Length: 2 pages
Data source: Field research
Topics: Competition; Market strategy; Industrial marketing; Marketing planning
View full details