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This case provides students with an opportunity to experience firsthand the strategic challenge in a large multi-product agricultural company located in a large emerging market (Russia) that faces significant changes in a macro environment. The changes have been caused by the political crisis between Russia and the West, one that has resulted in a 'sanctions war' between them. Students must make decisions about new strategic directions for company development in the face of macroeconomic uncertainty and changing 'rules of the game'.