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Teaching note
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Reference no. 121-0032-8B
Subject category: Finance, Accounting and Control
Authors: Massimiliano Marzo (Fondazione Bologna University Business School); Lucia Casadei (Fondazione Bologna University Business School)
Originally published in: 2021
Version: 6-Apr-2021
Length: 7 pages
Data source: Field research
Share a link: https://casecent.re/p/175947
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Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person
Case
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Reference no. 121-0032-1B
Subject category: Finance, Accounting and Control
Authors: Massimiliano Marzo (Fondazione Bologna University Business School); Lucia Casadei (Fondazione Bologna University Business School)
Originally published in: 2021
Version: 6-Apr-2021
Length: 9 pages
Data source: Field research
Topics: Corporate finance - capital budgeting; Marketing and branding; Marketing strategies
View full details

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Teaching delivery modes

The author has indicated that this teaching note covers teaching strategies for the following delivery modes:
  • In-person

Related

Case
-
Reference no. 121-0032-1B
Subject category: Finance, Accounting and Control
Authors: Massimiliano Marzo (Fondazione Bologna University Business School); Lucia Casadei (Fondazione Bologna University Business School)
Originally published in: 2021
Version: 6-Apr-2021
Length: 9 pages
Data source: Field research
Topics: Corporate finance - capital budgeting; Marketing and branding; Marketing strategies
View full details