CashDrop (A) - The Case Centre

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Case

Reference no. 9-221-051

Subject category: Entrepreneurship

Authors: Rembrand Koning (Harvard Business School); Paul A Gompers (Harvard Business School); Sarah Gulick (Harvard Business School)

Published by: Harvard Business Publishing

Originally published in: 2021

Version: 19 March 2021

Revision date: 17-Aug-2021

Length: 20 pages

Data source: Field research

Topics: Entrepreneurship; Online communities; Small and medium-sized enterprises; Start-ups; Technology and analytics; Venture capital

Share a link: https://casecent.re/p/176338

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Abstract

In July 2020, Ruben Flores-Martinez had launched a startup, CashDrop, which provided easy and cheap sales options for small businesses. The COVID-19 pandemic helped CashDrop quickly grow. Flores-Martinez, who had previously sought and been denied venture capital funding, suddenly found CashDrop being pursued by venture capital. The case discusses Flores-Martinez's background as an undocumented immigrant in the United States, his previous business ventures, and his concerns about the influence of venture capital on business. The case also discusses the American and global payment platform landscape.

Location:

Illinois

Industry:

Financial service sector

Size:

Start-up

Other setting(s):

2019-2020