Subject category:
Economics, Politics and Business Environment
Published by:
Amity Research Centers
Length: 9 pages
Data source: Published sources
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Abstract
In 2021, e-Commerce giant Flipkart had partnered with infrastructure giant Adani Group aiming at setting up a data centre and a fulfilment centre in Chennai and Mumbai respectively. As the e-commerce company claimed, it would work with 'Adani Logistics Ltd', - a subsidiary of 'Adani Ports and Special Economic Zone Ltd' - which was known to offer end-to-end logistics services. The tie-up was hoped to strengthen Flipkart's supply chain besides serving its growing customer base. However, it was having other giants like Amazon and Reliance Industries as strong competitors. Could Flipkart outdo other giants in the fray by riding on its logistics pact with the Adani Group?
Teaching and learning
This item is suitable for undergraduate, postgraduate and executive education courses.Time period
The events covered by this case took place in 2021.Geographical setting
Region:
World/global
Countries:
India; United States
Featured companies
Flipkart
Employees:
10000+
Type:
Self-owned
Industry:
e-Commerce
Adani Logistics
Type:
Public company
Industry:
Logistics
Featured protagonists
- Sachin Bansal (male), Chief Executive Officer
- Binny Bansal (male), Chief Operating Officer
Subject category:
Economics, Politics and Business Environment
Published by:
Amity Research Centers
Length: 6 pages
Data source: Published sources
About
Abstract
In 2021, e-Commerce giant Flipkart had partnered with infrastructure giant Adani Group aiming at setting up a data centre and a fulfilment centre in Chennai and Mumbai respectively. As the e-commerce company claimed, it would work with 'Adani Logistics Ltd', - a subsidiary of 'Adani Ports and Special Economic Zone Ltd' - which was known to offer end-to-end logistics services. The tie-up was hoped to strengthen Flipkart's supply chain besides serving its growing customer base. However, it was having other giants like Amazon and Reliance Industries as strong competitors. Could Flipkart outdo other giants in the fray by riding on its logistics pact with the Adani Group?
Teaching and learning
This item is suitable for undergraduate, postgraduate and executive education courses.Settings
Time period
The events covered by this case took place in 2021.Geographical setting
Region:
World/global
Countries:
India; United States
Featured companies
Flipkart
Employees:
10000+
Type:
Self-owned
Industry:
e-Commerce
Adani Logistics
Type:
Public company
Industry:
Logistics
Featured protagonists
- Sachin Bansal (male), Chief Executive Officer
- Binny Bansal (male), Chief Operating Officer
Related
Subject category:
Economics, Politics and Business Environment
Published by:
Amity Research Centers
Length: 6 pages
Data source: Published sources