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Management article
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Reference no. R2106Z
Published by: Harvard Business Publishing
Originally published in: "Harvard Business Review", 2021

Abstract

Ivory Tower, the world's leading online education platform, is considering whether to accept payments and invest cash reserves in Bitcoin. The gung-ho CEO thinks the move is a no-brainer, but the board and the finance team have deep reservations. What should the CFO do? This fictional case study by Charles CY Wang features expert commentary by Amrita Ahuja and Roxi Wen. For teaching purposes, this is the commentary-only version of the HBR case study. There is also a case-only version, and a complete case study and commentary version.

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Abstract

Ivory Tower, the world's leading online education platform, is considering whether to accept payments and invest cash reserves in Bitcoin. The gung-ho CEO thinks the move is a no-brainer, but the board and the finance team have deep reservations. What should the CFO do? This fictional case study by Charles CY Wang features expert commentary by Amrita Ahuja and Roxi Wen. For teaching purposes, this is the commentary-only version of the HBR case study. There is also a case-only version, and a complete case study and commentary version.

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