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Abstract

Camst was founded in 1945 in Bologna (Italy) and has since become a leader in the catering sector. The case describes projects that Camst implemented to meet UN Sustainability Development Goals and represents examples of company leaders encouraging open innovation through the engagement of their people. Now, the challenge for Camst is to scale up this approach in order to foster an environment that facilitates open innovation at all levels of the Group. The Camst case is designed to prompt students to think about the components of leadership necessary to spread and sustain an open innovation approach to organizational development. The case illustrates how a leader in a mature industry is able to augment its culture of innovation by implementing a people-centered approach to sustainability. Francesco Malaguti, President of the Camst Group, has introduced an open innovation management style to foster a dialogue among internal and external stakeholders - including employees, suppliers, clients, business partners and start-ups - and thereby gain a competitive advantage. The case provides an opportunity to distill the lessons learned and reflect upon the means by which the same spirit of innovation can be achieved in different companies, at all levels, without functional or geographical boundaries.

Teaching and learning

This item is suitable for undergraduate, postgraduate and executive education courses.

Time period

The events covered by this case took place in 2019.

Geographical setting

Region:
Europe
Country:
Italy
Location:
Bologna

Featured company

Camst
Employees:
10000+
Turnover:
EUR 364 million
Type:
Privately held
Industry:
Catering and facilities

Featured protagonist

  • Francesco Malaguti (male), President

About

Abstract

Camst was founded in 1945 in Bologna (Italy) and has since become a leader in the catering sector. The case describes projects that Camst implemented to meet UN Sustainability Development Goals and represents examples of company leaders encouraging open innovation through the engagement of their people. Now, the challenge for Camst is to scale up this approach in order to foster an environment that facilitates open innovation at all levels of the Group. The Camst case is designed to prompt students to think about the components of leadership necessary to spread and sustain an open innovation approach to organizational development. The case illustrates how a leader in a mature industry is able to augment its culture of innovation by implementing a people-centered approach to sustainability. Francesco Malaguti, President of the Camst Group, has introduced an open innovation management style to foster a dialogue among internal and external stakeholders - including employees, suppliers, clients, business partners and start-ups - and thereby gain a competitive advantage. The case provides an opportunity to distill the lessons learned and reflect upon the means by which the same spirit of innovation can be achieved in different companies, at all levels, without functional or geographical boundaries.

Teaching and learning

This item is suitable for undergraduate, postgraduate and executive education courses.

Settings

Time period

The events covered by this case took place in 2019.

Geographical setting

Region:
Europe
Country:
Italy
Location:
Bologna

Featured company

Camst
Employees:
10000+
Turnover:
EUR 364 million
Type:
Privately held
Industry:
Catering and facilities

Featured protagonist

  • Francesco Malaguti (male), President

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