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Chapter from: "The Emergent Approach to Strategy"
Published by: Business Expert Press
Originally published in: 2022

Abstract

This chapter is excerpted from 'The Emergent Approach to Strategy'. Despite how much is written about strategy, and money spent on it, reports of chronic failures persist. Two causes dominate. Strategy is still not fully defined, and strategy practice is still largely based on a planned view of the world. Change and innovation, however, are not wholly planned but emerge from the myriad interactions of the players involved - some by design, many not. This science of complex adaptive systems must be the bedrock on which strategy is built. The Emergent Approach to Strategy derives strategy definition, theory, and practice from adaptive systems. Aimed at corporate business and functional leaders, but broadly applicable, the approach includes an agile method for strategy framework design that replaces stepwise 'chevron' methods and presents a new set of tests of strategy called the five disqualifiers. This book offers no promise of easy 'transformations'. Change and innovation are hard, sometimes ugly, with no guarantees. But with sound principles and discipline, organizations can efficiently raise the probability of success.

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Abstract

This chapter is excerpted from 'The Emergent Approach to Strategy'. Despite how much is written about strategy, and money spent on it, reports of chronic failures persist. Two causes dominate. Strategy is still not fully defined, and strategy practice is still largely based on a planned view of the world. Change and innovation, however, are not wholly planned but emerge from the myriad interactions of the players involved - some by design, many not. This science of complex adaptive systems must be the bedrock on which strategy is built. The Emergent Approach to Strategy derives strategy definition, theory, and practice from adaptive systems. Aimed at corporate business and functional leaders, but broadly applicable, the approach includes an agile method for strategy framework design that replaces stepwise 'chevron' methods and presents a new set of tests of strategy called the five disqualifiers. This book offers no promise of easy 'transformations'. Change and innovation are hard, sometimes ugly, with no guarantees. But with sound principles and discipline, organizations can efficiently raise the probability of success.

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