Subject category:
Case Method and Specialist Management Disciplines
Published by:
The Case Centre
Length: 113 pages
Abstract
Case Focus offers a journal publication outlet for high-quality, peer reviewed teaching cases, with a focus on management and business situations in the Middle East and Africa (MEA) region. Issue 4 includes eight cases (also available individually for teaching) covering a variety of topics. 1) At-Home-Doc: It Can't Get Better Than That, or Can It? 2) Lychee Fruit Bar: Healthy Lifestyle Obstacles in the Egyptian Market. 3) Sherif Elkholy: Navigating the COVID Crisis. 4) The Mount Elgon Livelihood Funds Project: A Shared Value Business Model? 5) United Group: Exploring Prospects for the Future. 6) Urban Point: How to Scale a Start-up. 7) When the Revisited Traditional Ready-to-wear Goes International! The Diamantine Case in Morocco. 8) WineWorks: Catalysing the Rebirth of the Armenian Wine Industry.
Teaching and learning
This item is suitable for undergraduate, postgraduate and executive education courses.Geographical setting
Region:
World/global
Location:
Middle East and Africa (MEA)
About
Abstract
Case Focus offers a journal publication outlet for high-quality, peer reviewed teaching cases, with a focus on management and business situations in the Middle East and Africa (MEA) region. Issue 4 includes eight cases (also available individually for teaching) covering a variety of topics. 1) At-Home-Doc: It Can't Get Better Than That, or Can It? 2) Lychee Fruit Bar: Healthy Lifestyle Obstacles in the Egyptian Market. 3) Sherif Elkholy: Navigating the COVID Crisis. 4) The Mount Elgon Livelihood Funds Project: A Shared Value Business Model? 5) United Group: Exploring Prospects for the Future. 6) Urban Point: How to Scale a Start-up. 7) When the Revisited Traditional Ready-to-wear Goes International! The Diamantine Case in Morocco. 8) WineWorks: Catalysing the Rebirth of the Armenian Wine Industry.
Teaching and learning
This item is suitable for undergraduate, postgraduate and executive education courses.Settings
Geographical setting
Region:
World/global
Location:
Middle East and Africa (MEA)