Subject category:
Strategy and General Management
Published by:
IBS Case Development Center
Length: 15 pages
Data source: Published sources
Topics:
US telecommunication industry; Telecom industry value chain; Federal Communication Chain; Baby Bells; Long distance carrier; Acquisitions and join ventures of AT&T; Price competition; Over capacity and changing technologies; Financials of AT&T; AT&T Wireless and Cingular; VoIP (voice over Internet protocol)
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https://casecent.re/p/19181
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Abstract
AT&T, a 125-year-old company that pioneered telecommunications in the US, suddenly seems to have moved away from its core business. After its exit from its wireless business in the US in 2004, the introduction of VOIP (Voice Over Internet Protocol) coupled with the deregulation of the US telecom industry, is threatening to reduced the company''s revenues from long distance calls by 20% per year. The case discusses the troubles faced by AT&T in a matured industry that is witnessing reduced price margins, increased competition and ever-changing technologies.
About
Abstract
AT&T, a 125-year-old company that pioneered telecommunications in the US, suddenly seems to have moved away from its core business. After its exit from its wireless business in the US in 2004, the introduction of VOIP (Voice Over Internet Protocol) coupled with the deregulation of the US telecom industry, is threatening to reduced the company''s revenues from long distance calls by 20% per year. The case discusses the troubles faced by AT&T in a matured industry that is witnessing reduced price margins, increased competition and ever-changing technologies.