Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Women’s Leadership Initiative, Lerner College of Business & Economics, University of Delaware
Length: 7 pages
Data source: Field research
Topics:
Leader; Women's leadership; Entrepreneurship; Female entrepreneur; Woman; Culture; Cultural norms; Career; Grit
Notes: This item is part of a free case collection. For terms & conditions go to www.thecasecentre.org/freecaseterms
Abstract
Mahrukh Qadeer is a female entrepreneur in Pakistan working in the field of computer science. Pakistani cultural norms can be restricting for women, often limiting them to maintaining the home and caring for children or working in the garment industry. Moreover, computer science is a typically male-dominated field, even in cultures without such restrictions on women's activities. This case explains how Mahrukh overcame these cultural norms and the challenges she faced while forging her career.
Teaching and learning
This item is suitable for undergraduate, postgraduate and executive education courses.Time period
The events covered by this case took place in 2007-2020.Geographical setting
Region:
Asia
Country:
Pakistan
Location:
Lahore
Featured companies
Mahir
Employees:
2-10
Type:
Self-owned
Industry:
Information technology
Other keywords:
Founded in 2016; Stem
Co-Wired
Employees:
2-10
Type:
Self-owned
Industry:
Information technology
Other keywords:
Fonded in 2017
Featured protagonist
- Mahrukh Qadeer (female), Computer Scientist
Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Women’s Leadership Initiative, Lerner College of Business & Economics, University of Delaware
Length: 6 pages
Data source: Field research
About
Abstract
Mahrukh Qadeer is a female entrepreneur in Pakistan working in the field of computer science. Pakistani cultural norms can be restricting for women, often limiting them to maintaining the home and caring for children or working in the garment industry. Moreover, computer science is a typically male-dominated field, even in cultures without such restrictions on women's activities. This case explains how Mahrukh overcame these cultural norms and the challenges she faced while forging her career.
Teaching and learning
This item is suitable for undergraduate, postgraduate and executive education courses.Settings
Time period
The events covered by this case took place in 2007-2020.Geographical setting
Region:
Asia
Country:
Pakistan
Location:
Lahore
Featured companies
Mahir
Employees:
2-10
Type:
Self-owned
Industry:
Information technology
Other keywords:
Founded in 2016; Stem
Co-Wired
Employees:
2-10
Type:
Self-owned
Industry:
Information technology
Other keywords:
Fonded in 2017
Featured protagonist
- Mahrukh Qadeer (female), Computer Scientist
Related
Subject category:
Human Resource Management / Organisational Behaviour
Published by:
Women’s Leadership Initiative, Lerner College of Business & Economics, University of Delaware
Length: 6 pages
Data source: Field research