Subject category:
Entrepreneurship
Published by:
International Institute for Management Development (IMD)
Version: 14.04.2023
Length: 10 pages
Data source: Field research
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Abstract
Entrepreneur François Randin was successful, but searching for his next venture, wanting to build something sustainable. Suddenly he sees an all-electric sports car and decides to create an electric vehicle (EV) charging station company, even though the number of EVs on the road at the time is minuscule. He starts with software, moves to hardware, and launches... And then grows slowly until the day he discovers a new business model. He is successful in funding the start of the scaleup, but realizes that to really get to hyperscale (and fund his next idea), an adjacency, he needs really deep pockets. Raise more money, go for an IPO or accept one of the three acquisition offers he has in front of him?
Time period
The events covered by this case took place in 2009-2022.Geographical setting
Region:
Europe
Country:
Switzerland
Featured company
Green Motion
Industry:
Energy; Automotive: Automobiles
About
Abstract
Entrepreneur François Randin was successful, but searching for his next venture, wanting to build something sustainable. Suddenly he sees an all-electric sports car and decides to create an electric vehicle (EV) charging station company, even though the number of EVs on the road at the time is minuscule. He starts with software, moves to hardware, and launches... And then grows slowly until the day he discovers a new business model. He is successful in funding the start of the scaleup, but realizes that to really get to hyperscale (and fund his next idea), an adjacency, he needs really deep pockets. Raise more money, go for an IPO or accept one of the three acquisition offers he has in front of him?
Settings
Time period
The events covered by this case took place in 2009-2022.Geographical setting
Region:
Europe
Country:
Switzerland
Featured company
Green Motion
Industry:
Energy; Automotive: Automobiles