Subject category:
Economics, Politics and Business Environment
Published by:
IBS Center for Management Research
Length: 13 pages
Data source: Published sources
Topics:
Bangalore; Silicon Valley; Garden city; Business process outsourcing (BPO); Software technology parks of India; National Association of Software and Service Companies (NASSCOM); Cyber Park; Wi-Fi enabled hotspots; Bangalore Mahanagara Palike; IT enabled services (ITES); Infosys; Software Technology Park, Hyderabad; Karnataka; Wipro; Satyam
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Abstract
The case explains the competitive advantage of Bangalore that has helped it earn the name, the 'Silicon Valley of India'. It describes the factors that made Bangalore one of the favourite destinations for IT (information technology) and ITES (IT enabled services) companies in India and abroad. The case touches on the proactive role played by the state government in developing the city as an IT destination. However, Bangalore has recently been facing stiff competition from other cities so far as investment from domestic and foreign companies is concerned. It seems to be losing its competitive advantage for doing business to other emerging destinations. The case looks into the infrastructural problems Bangalore is facing and the growth of alternative destinations such as Hyderabad and Chennai. The last section of the case explains the recent initiatives taken up by the government of Karnataka to revitalise the Bangalore brand.
Teaching and learning
This item is suitable for postgraduate courses.Location:
Other setting(s):
1985-2004
Subject category:
Economics, Politics and Business Environment
Published by:
IBS Center for Management Research
Length: 8 pages
About
Abstract
The case explains the competitive advantage of Bangalore that has helped it earn the name, the 'Silicon Valley of India'. It describes the factors that made Bangalore one of the favourite destinations for IT (information technology) and ITES (IT enabled services) companies in India and abroad. The case touches on the proactive role played by the state government in developing the city as an IT destination. However, Bangalore has recently been facing stiff competition from other cities so far as investment from domestic and foreign companies is concerned. It seems to be losing its competitive advantage for doing business to other emerging destinations. The case looks into the infrastructural problems Bangalore is facing and the growth of alternative destinations such as Hyderabad and Chennai. The last section of the case explains the recent initiatives taken up by the government of Karnataka to revitalise the Bangalore brand.
Teaching and learning
This item is suitable for postgraduate courses.Settings
Location:
Other setting(s):
1985-2004
Related
Subject category:
Economics, Politics and Business Environment
Published by:
IBS Center for Management Research
Length: 8 pages