More search options
Basket icon
No items
Basket icon

Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
New product
Abridged version
-
Reference no. 605-033-1B
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD); Cyrille Balmes (INSEAD)
Published by: INSEAD
Originally published in: 2023
Version: 10/2023
Length: 9 pages
Data source: Published sources
Topics: Research and development management; Resource allocation; Capacity utilisation; Organisation design; Portfolio management; Strategic product planning; Process analysis of research and development
Share a link: https://casecent.re/p/193833
| No reviews for this item
This product has not been used yet
View our pricing guide or login to see prices.

Abstract

This is an abridged version of the A case. This case describes the challenges faced by the cosmetics division of a large corporation when determining the set of products to develop in 2004. The key players involved are the centralized R&D center and the decentralized brands. The case provides data to estimate the utilization rate of the R and D center. It also describes how the R and D center is organized to develop various types of product lines.

Time period

The events covered by this case took place in 2003-2004.

Geographical setting

Region:
Europe
Teaching note
-
Reference no. 605-033-8
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD)
Published by: INSEAD
Originally published in: 2005
Version: 05.2014
Length: 7 pages
Data source: Field research
View full details
Instructor presentation material
-
Reference no. 605-033-9
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD)
Published by: INSEAD
Originally published in: 2005
Version: 05.2014
Format: .ppt
Data source: Field research
View full details
Case
-
Reference no. 605-033-1
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD); Cyrille Balmes (INSEAD)
Published by: INSEAD
Originally published in: 2006
Version: 05.2014
Length: 24 pages
Data source: Field research
Topics: Research and development management; Resource allocation; Capacity utilisation; Organisation design; Portfolio management; Strategic product planning; Process analysis of research and development
View full details
Compact case
Case
-
Reference no. 605-034-1
Subject category: Production and Operations Management
Authors: Cyrille Balmes (INSEAD); Manuel Sosa (INSEAD)
Published by: INSEAD
Originally published in: 2005
Version: 05.2014
Length: 4 pages
Data source: Field research
Topics: Research and development management; Resource allocation; Capacity utilisation; Organisation design; Portfolio management; Strategic product planning; Process analysis of research and development
View full details

About

Abstract

This is an abridged version of the A case. This case describes the challenges faced by the cosmetics division of a large corporation when determining the set of products to develop in 2004. The key players involved are the centralized R&D center and the decentralized brands. The case provides data to estimate the utilization rate of the R and D center. It also describes how the R and D center is organized to develop various types of product lines.

Settings

Time period

The events covered by this case took place in 2003-2004.

Geographical setting

Region:
Europe

Related

Teaching note
-
Reference no. 605-033-8
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD)
Published by: INSEAD
Originally published in: 2005
Version: 05.2014
Length: 7 pages
Data source: Field research
View full details
Instructor presentation material
-
Reference no. 605-033-9
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD)
Published by: INSEAD
Originally published in: 2005
Version: 05.2014
Format: .ppt
Data source: Field research
View full details
Case
-
Reference no. 605-033-1
Subject category: Production and Operations Management
Authors: Manuel Sosa (INSEAD); Cyrille Balmes (INSEAD)
Published by: INSEAD
Originally published in: 2006
Version: 05.2014
Length: 24 pages
Data source: Field research
Topics: Research and development management; Resource allocation; Capacity utilisation; Organisation design; Portfolio management; Strategic product planning; Process analysis of research and development
View full details
Compact case
Case
-
Reference no. 605-034-1
Subject category: Production and Operations Management
Authors: Cyrille Balmes (INSEAD); Manuel Sosa (INSEAD)
Published by: INSEAD
Originally published in: 2005
Version: 05.2014
Length: 4 pages
Data source: Field research
Topics: Research and development management; Resource allocation; Capacity utilisation; Organisation design; Portfolio management; Strategic product planning; Process analysis of research and development
View full details