Subject category:
Entrepreneurship
Published by:
INSEAD
Version: 10/2023
Length: 21 pages
Data source: Field research
Topics:
Innovation tournament; Prototyping; Large language models; Discovery-driven planning; Business model innovation; Carbon credits; Carbon markets; Sustainability; Affordable and clean energy; Industry, innovation and infrastructure; Sustainable cities and communities; Responsible consumption and production; Climate action
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https://casecent.re/p/193837
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Abstract
The case describes an entrepreneur's foray into the complex world of carbon credit markets. His venture, Carbon27, designed an IOT prototype that could be attached to solar panels, and a software platform to enable homeowners (as well as commercial firms) to generate carbon credits and facilitate entry into the carbon markets. After making initial progress, macro-economic events pushed the founder to explore different market segments. The case reveals how he used large language models to help identify risks and design prototypes and experiments to pivot to new markets quickly and inexpensively.
Time period
The events covered by this case took place in 2023.Geographical setting
Region:
Asia
Location:
Middle-East
About
Abstract
The case describes an entrepreneur's foray into the complex world of carbon credit markets. His venture, Carbon27, designed an IOT prototype that could be attached to solar panels, and a software platform to enable homeowners (as well as commercial firms) to generate carbon credits and facilitate entry into the carbon markets. After making initial progress, macro-economic events pushed the founder to explore different market segments. The case reveals how he used large language models to help identify risks and design prototypes and experiments to pivot to new markets quickly and inexpensively.
Settings
Time period
The events covered by this case took place in 2023.Geographical setting
Region:
Asia
Location:
Middle-East