Subject category:
Entrepreneurship
Published by:
IESE Business School
Version: 9/3/23
Length: 22 pages
Data source: Published sources
Abstract
SpaceX was established in 2002 to fulfill founder, CEO and chief engineer Elon Musk's heady plan to colonize Mars. Starship aimed to be a 'Mars colonial transporter' or, more formally, an 'interplanetary transport system' both in ease of access and affordability, and designed to be 'aircraft-like' from the specification and operational standpoints to maximize the vehicle's utilization rate of launching kilotons of payloads into orbit per year. SpaceX pioneered the construction of reusable hardware at scale in the space industry with the Falcon generation rockets fully disrupting the space value chain in terms of costs and throughput.
Geographical setting
Country:
United States
About
Abstract
SpaceX was established in 2002 to fulfill founder, CEO and chief engineer Elon Musk's heady plan to colonize Mars. Starship aimed to be a 'Mars colonial transporter' or, more formally, an 'interplanetary transport system' both in ease of access and affordability, and designed to be 'aircraft-like' from the specification and operational standpoints to maximize the vehicle's utilization rate of launching kilotons of payloads into orbit per year. SpaceX pioneered the construction of reusable hardware at scale in the space industry with the Falcon generation rockets fully disrupting the space value chain in terms of costs and throughput.
Settings
Geographical setting
Country:
United States