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Compact case
Case from journal
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Reference no. TCJ-11-2021-0211
Published by: Emerald Group Publishing Limited
Published in: "The CASE Journal", 2023

Abstract

The case is presented as descriptive in nature and primarily involves exploratory research. Ashraf, a young graduate from Bangalore, India, started a chain of lifestyle shops, his family business in Khartoum, Sudan. To modernize the shops, Ashraf approached a small finance bank for financial assistance. However, after submitting the required documents and with a good credit score, he was denied a loan. The bank officials had mentioned that the loan automation software did not approve the application. Hence, the bank personnel said that they could not do anything further. Disappointed, Ashraf sought the help of his professor, John, to understand why the software rejected his application. Professor John explained to Ashraf the advantages and disadvantages of automation. In the process, Ashraf understood the significance and compelling need to address 'Algorithm Bias', a situation in which specific attributes of an algorithm cause unfair outcomes. The case place students in Ashraf's position to help them understand the advantages and issues of applying automation through Artificial Intelligence. The case suits graduate-level courses like business analytics, financial analytics and business intelligence.

Geographical setting

Country:
India

About

Abstract

The case is presented as descriptive in nature and primarily involves exploratory research. Ashraf, a young graduate from Bangalore, India, started a chain of lifestyle shops, his family business in Khartoum, Sudan. To modernize the shops, Ashraf approached a small finance bank for financial assistance. However, after submitting the required documents and with a good credit score, he was denied a loan. The bank officials had mentioned that the loan automation software did not approve the application. Hence, the bank personnel said that they could not do anything further. Disappointed, Ashraf sought the help of his professor, John, to understand why the software rejected his application. Professor John explained to Ashraf the advantages and disadvantages of automation. In the process, Ashraf understood the significance and compelling need to address 'Algorithm Bias', a situation in which specific attributes of an algorithm cause unfair outcomes. The case place students in Ashraf's position to help them understand the advantages and issues of applying automation through Artificial Intelligence. The case suits graduate-level courses like business analytics, financial analytics and business intelligence.

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Geographical setting

Country:
India

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