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While improved transportation had made religious tourism more accessible thereby intensifying it increasingly, it had allegedly caused adverse effects like dumping of filth and waste in larger scales among other environmental problems. For every Muslim, Hajj happened to be an obligation for those healthy enough and could afford the journey to Mecca in Saudi Arabia and perform certain rituals at the holy sites there at least once in lifetime. More than 42,000 tonnes of waste were known to be produced at each Hajj in the form of food, clothing and plastic bottles, a scenario allegedly in contradiction with a fundamental belief in Islam. Of late, the Government of Saudi Arabia, with support extended by other thinktanks and the Muslim community itself started taking the issue seriously. Eventually, it had been initiating efforts to reduce the adverse impacts on environment especially around Hajj in its green pilgrimage pledge. Could it succeed in its pledge? What challenges it could face while going about its pledge? How would it mitigate those challenges?