Subject category:
Entrepreneurship
Published by:
Indian Institute of Management Bangalore
Revision date: 25-Mar-2024
Length: 11 pages
Data source: Published sources
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Abstract
This case delves into the entrepreneurial journey of Madhav Krishna and his company, Vahan. Initially focused on providing speech recognition tools for English learning in skilling centers, Vahan undergoes several pivots as a platform for blue-collar employment. The case underscores iterative venture development, learning and pivoting, user-data responsiveness, platform adoption (like WhatsApp), distribution partners for scaling, and the nuances of business-model fit in India's evolving internet landscape in a blue-collar space.
Geographical setting
Region:
Asia
Country:
India
About
Abstract
This case delves into the entrepreneurial journey of Madhav Krishna and his company, Vahan. Initially focused on providing speech recognition tools for English learning in skilling centers, Vahan undergoes several pivots as a platform for blue-collar employment. The case underscores iterative venture development, learning and pivoting, user-data responsiveness, platform adoption (like WhatsApp), distribution partners for scaling, and the nuances of business-model fit in India's evolving internet landscape in a blue-collar space.
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Geographical setting
Region:
Asia
Country:
India