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Case
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Reference no. W36723
Simplified Chinese language
Subject category: Finance, Accounting and Control
Authors: Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); Zhichuan (Frank) Li (Ivey Business School, Western University); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2024
Version: 2023-11-07
Length: 6 pages
Data source: Generalised experience
Topics: Capital budgeting; Monte Carlo simulation; NVP; IRR; Financial management; Accounting; Finance
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Abstract

This is a Simplified Chinese version. Hope Medicals owner, Shiva Aruguman, was considering entering the online pharmacy market. Hope Medicals was a local pharmacy in Madurai, India's Tamil Nadu state, and Aruguman was at a strategic crossroads-he had to decide whether to expand into the online pharmacy market. With the challenges (financial and non-financial) of integrating the 'brick' and 'click' modes of his pharmacy business, Aruguman had to conduct an analysis based on capital budgeting and run a Monte Carlo simulation to determine the potential profitability and risks of such a venture.

Teaching and learning

This item is suitable for undergraduate and postgraduate courses.
Location:
India
Industry:
Health care services
Size:
Small
Other setting(s):
2023
Teaching note
-
Reference no. W34714
Subject category: Finance, Accounting and Control
Authors: Zhichuan (Frank) Li (Ivey Business School, Western University); Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2023
Version: 2023-11-07
Length: 10 pages
Data source: Generalised experience
View full details
Instructor spreadsheet
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Reference no. W34715
Subject category: Finance, Accounting and Control
Authors: Zhichuan (Frank) Li (Ivey Business School, Western University); Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2023
Version: 2023-11-07
Format: .xlsx
Data source: Generalised experience
View full details
Case
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Reference no. W34713
Subject category: Finance, Accounting and Control
Authors: Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); Zhichuan (Frank) Li (Ivey Business School, Western University); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2023
Version: 2023-11-07
Length: 6 pages
Data source: Generalised experience
Topics: Capital budgeting; Monte Carlo simulation; NPV; IRR; Financial management; Accounting; Finance
View full details
Case
-
Reference no. W36722
French language
Subject category: Finance, Accounting and Control
Authors: Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); Zhichuan (Frank) Li (Ivey Business School, Western University); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2024
Version: 2024-01-11
Length: 6 pages
Data source: Generalised experience
Topics: Capital budgeting; Monte Carlo simulation; NPV; IRR; Financial management; Accounting; Finance
View full details

About

Abstract

This is a Simplified Chinese version. Hope Medicals owner, Shiva Aruguman, was considering entering the online pharmacy market. Hope Medicals was a local pharmacy in Madurai, India's Tamil Nadu state, and Aruguman was at a strategic crossroads-he had to decide whether to expand into the online pharmacy market. With the challenges (financial and non-financial) of integrating the 'brick' and 'click' modes of his pharmacy business, Aruguman had to conduct an analysis based on capital budgeting and run a Monte Carlo simulation to determine the potential profitability and risks of such a venture.

Teaching and learning

This item is suitable for undergraduate and postgraduate courses.

Settings

Location:
India
Industry:
Health care services
Size:
Small
Other setting(s):
2023

Related

Teaching note
-
Reference no. W34714
Subject category: Finance, Accounting and Control
Authors: Zhichuan (Frank) Li (Ivey Business School, Western University); Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2023
Version: 2023-11-07
Length: 10 pages
Data source: Generalised experience
View full details
Instructor spreadsheet
-
Reference no. W34715
Subject category: Finance, Accounting and Control
Authors: Zhichuan (Frank) Li (Ivey Business School, Western University); Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2023
Version: 2023-11-07
Format: .xlsx
Data source: Generalised experience
View full details
Case
-
Reference no. W34713
Subject category: Finance, Accounting and Control
Authors: Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); Zhichuan (Frank) Li (Ivey Business School, Western University); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2023
Version: 2023-11-07
Length: 6 pages
Data source: Generalised experience
Topics: Capital budgeting; Monte Carlo simulation; NPV; IRR; Financial management; Accounting; Finance
View full details
Case
-
Reference no. W36722
French language
Subject category: Finance, Accounting and Control
Authors: Choudhary Wajahat Naeem Azmi (Thiagarajar School of Management (TSM)); Zhichuan (Frank) Li (Ivey Business School, Western University); M Selvalakshmi (Thiagarajar School of Management (TSM)); P Mutharasi (Ivey Publishing, Western University); Janey Zhang (Ivey Publishing, Western University)
Published by: Ivey Publishing
Originally published in: 2024
Version: 2024-01-11
Length: 6 pages
Data source: Generalised experience
Topics: Capital budgeting; Monte Carlo simulation; NPV; IRR; Financial management; Accounting; Finance
View full details