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Compact case
Supplement
-
Reference no. 9-524-P08
Portuguese language
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 6 March 2019
Length: 2 pages
Data source: Published sources
Topics: AI and machine learning; Decision making; Economic forecasting; Inventory management; Management; Marketing management; Operations and supply chain management; Organizational learning
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Abstract

This is a Portuguese version. Francesco Cavarero, chief information officer of Miroglio Fashion, Italy's third-largest retailer of women's apparel, was trying to bring analytical rigor to the company's forecasting and inventory management decisions. But fashion is inherently hard to predict. Can artificial intelligence and machine learning replace human intuition in this industry?
Industry:
Apparel accessories
Other setting(s):
2015
Teaching note
-
Reference no. 5-520-007
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School); David Lane (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 1 July 2019
Length: 15 pages
Data source: Published sources
View full details
Case
-
Reference no. 9-519-053
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School); David Lane (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 25 February 2019
Length: 8 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine based learning; Management; Marketing; Operations
View full details
Compact case
Supplement
-
Reference no. 9-519-070
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 3 May 2019
Length: 5 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine based learning; Management; Marketing; Operations
View full details
Compact case
Supplement
-
Reference no. 9-519-072
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 6 March 2019
Length: 2 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine based learning; Management; Marketing; Operations
View full details
Compact case
Supplement
-
Reference no. 9-521-S04
Spanish language
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 6 March 2019
Length: 2 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine-based learning; Management; Marketing; Operations; Organizational learning; Marketing management; Operations and processes
View full details

About

Abstract

This is a Portuguese version. Francesco Cavarero, chief information officer of Miroglio Fashion, Italy's third-largest retailer of women's apparel, was trying to bring analytical rigor to the company's forecasting and inventory management decisions. But fashion is inherently hard to predict. Can artificial intelligence and machine learning replace human intuition in this industry?

Settings

Industry:
Apparel accessories
Other setting(s):
2015

Related

Teaching note
-
Reference no. 5-520-007
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School); David Lane (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 1 July 2019
Length: 15 pages
Data source: Published sources
View full details
Case
-
Reference no. 9-519-053
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School); David Lane (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 25 February 2019
Length: 8 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine based learning; Management; Marketing; Operations
View full details
Compact case
Supplement
-
Reference no. 9-519-070
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 3 May 2019
Length: 5 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine based learning; Management; Marketing; Operations
View full details
Compact case
Supplement
-
Reference no. 9-519-072
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2019
Version: 6 March 2019
Length: 2 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine based learning; Management; Marketing; Operations
View full details
Compact case
Supplement
-
Reference no. 9-521-S04
Spanish language
Subject category: Marketing
Authors: Sunil Gupta (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2020
Version: 6 March 2019
Length: 2 pages
Data source: Published sources
Topics: Artificial Intelligence; Decision making; Demand forecasting; Forecasting; Inventory management; Machine-based learning; Management; Marketing; Operations; Organizational learning; Marketing management; Operations and processes
View full details