More search options
Basket icon
No items
Basket icon

Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Supplementary software
-
Reference no. 9-624-712
Subject category: Knowledge, Information and Communication Systems Management
Authors: Iavor I Bojinov (Harvard Business School); Michael Parzen (Harvard Business School)
Published by: Harvard Business Publishing
Published in: 2021
Format: .xlsx
Data source: Published sources
Topics: Advertising; Business analysis; Data science; Digital marketing; Innovation
Share a link: https://casecent.re/p/197169
| No reviews for this item
View our pricing guide or login to see prices.

Abstract

This supplementary software is to accompany the case.
Locations:
California; United States
Industries:
Information technology industry; Media, entertainment, and professional sports
Other setting(s):
2019-2021
Case
-
Reference no. 9-622-048
Subject category: Knowledge, Information and Communication Systems Management
Authors: Iavor I Bojinov (Harvard Business School); Michael Parzen (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2021
Version: 16 February 2024
Revision date: 15-Mar-2024
Length: 11 pages
Data source: Published sources
Topics: Advertising; Business analysis; Data science; Digital marketing; Innovation
View full details

About

Abstract

This supplementary software is to accompany the case.

Settings

Locations:
California; United States
Industries:
Information technology industry; Media, entertainment, and professional sports
Other setting(s):
2019-2021

Related

Case
-
Reference no. 9-622-048
Subject category: Knowledge, Information and Communication Systems Management
Authors: Iavor I Bojinov (Harvard Business School); Michael Parzen (Harvard Business School)
Published by: Harvard Business Publishing
Originally published in: 2021
Version: 16 February 2024
Revision date: 15-Mar-2024
Length: 11 pages
Data source: Published sources
Topics: Advertising; Business analysis; Data science; Digital marketing; Innovation
View full details