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Abstract

This is a Simplified Chinese version. When Satya Nadella took over as CEO in 2014, the Microsoft he inherited was fading toward irrelevance, plagued by internal fights and inertia. Earlier that year, Nadella's wife, Anu, had given him a best-selling book by Stanford psychologist, Carol Dweck, entitled Mindset: The New Psychology of Success, suspecting it might give Nadella some ideas for Microsoft. Nadella adapted the idea to encourage employees to shift from Microsoft's historical 'know-it-all' bent to embrace a 'learn-it-all' curiosity. The case study provides background on Nadella's challenges and situation, and how Nadella and his team executed their culture change effort.
Location:
Industry:
Size:
USD7 billion
Other setting(s):
2000-2018

About

Abstract

This is a Simplified Chinese version. When Satya Nadella took over as CEO in 2014, the Microsoft he inherited was fading toward irrelevance, plagued by internal fights and inertia. Earlier that year, Nadella's wife, Anu, had given him a best-selling book by Stanford psychologist, Carol Dweck, entitled Mindset: The New Psychology of Success, suspecting it might give Nadella some ideas for Microsoft. Nadella adapted the idea to encourage employees to shift from Microsoft's historical 'know-it-all' bent to embrace a 'learn-it-all' curiosity. The case study provides background on Nadella's challenges and situation, and how Nadella and his team executed their culture change effort.

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Location:
Industry:
Size:
USD7 billion
Other setting(s):
2000-2018

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