The Kiri Group: A Social Enterprise Tackling Poverty in Kenya

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Case

Reference no. W37110

French language

Subject category: Strategy and General Management

Authors: Yamlaksira Getachew (College of Business Administration, Loyola Marymount University); Ivan Liu (Ivey Publishing, Western University); Bridget Namubiru (College of Agricultural and Environmental Sciences, Makerere University)

Published by: Ivey Publishing

Originally published in: 2022

Version: 2022-03-22

Length: 9 pages

Data source: Generalised experience

Topics: Social enterprise; Agribusiness; Cooperative bank; Saving and credit cooperatives; Kenya; Strategy; Sustainability

Share a link: https://casecent.re/p/197920

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Abstract

This is a French version. Makena Wanjiru, chair of Kiri Mount Kenya Conservation Network and Resource Centre (Kiri), wondered whether turning Kiri's loans business into a co-operative bank would be in the group's best interest. The challenge was to convince the rest of the board members of the idea. The board of directors would meet on July 18, 2019. Wanjiru had to draft a report before then explaining how the idea was consistent with the group's current strategy and would benefit Kiri for years to come. Wanjiru also needed to consider strategies to grow Kiri's agribusiness beyond the Mount Kenya community.