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Abstract

Volkswagen (VW) is a frontrunner in managing currency risk, as its risk management activities date back to the 1950s. But since 2002, VW had neglected currency risk hedging and as a result its share prices began to fall. Chrysler and BMW, are also known for currency risk management. However, these companies follow different strategies in managing their currency risk. The strategy choices depend on many factors. This case enables discussion on the evolution and the importance of currency risk management within the automobile industry.
Other setting(s):
2004

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Abstract

Volkswagen (VW) is a frontrunner in managing currency risk, as its risk management activities date back to the 1950s. But since 2002, VW had neglected currency risk hedging and as a result its share prices began to fall. Chrysler and BMW, are also known for currency risk management. However, these companies follow different strategies in managing their currency risk. The strategy choices depend on many factors. This case enables discussion on the evolution and the importance of currency risk management within the automobile industry.

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Other setting(s):
2004

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