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Management article
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Reference no. W37448
Published by: Ivey Publishing
Originally published in: "Ivey Business Journal", 2024
Revision date: 4-Dec-2024

Abstract

To remain competitive, smart multinationals ensure they can rapidly globalize or localize certain parts of their businesses as needed. Here's how they do it.

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Abstract

To remain competitive, smart multinationals ensure they can rapidly globalize or localize certain parts of their businesses as needed. Here's how they do it.

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