Subject category:
Human Resource Management / Organisational Behaviour
Published by:
IBS Center for Management Research
Length: 12 pages
Data source: Published sources
Abstract
A company's organisational culture plays a vital role in its success. A company's culture helps it attract the best talent available in the industry. The case discusses the organisational culture at Google Inc. Google was one of the few companies that successfully blended technological innovation with strong organisational culture. The case provides insight into the work environment, and recruitment process at Google. The case also provides insight into how Google fosteres innovation among employees. The case ends with a critique of Google's organizational culture.
Teaching and learning
This item is suitable for postgraduate courses.About
Abstract
A company's organisational culture plays a vital role in its success. A company's culture helps it attract the best talent available in the industry. The case discusses the organisational culture at Google Inc. Google was one of the few companies that successfully blended technological innovation with strong organisational culture. The case provides insight into the work environment, and recruitment process at Google. The case also provides insight into how Google fosteres innovation among employees. The case ends with a critique of Google's organizational culture.

