Product details

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Abstract

Haworth Furniture, a privately held company, was among the global leaders in the office furniture business. As the Vice-president and General Manager of Haworth Asia Pacific, Frank Rexach was faced with the challenge of leading through a series of changes: moving the Asia Pacific headquarters from Hong Kong to Shanghai; integrating Marketing into Operations in the plant; localising product development and production; building a cohesive and high-performing regional management team. Frank was about to formulate the short- and long-term plans for further change and development, what should he include in the plan? Students may approach the case with various strategic organisational change and development models and/or from the perspective of various leadership models.
Industry:
Other setting(s):
2002-2003

About

Abstract

Haworth Furniture, a privately held company, was among the global leaders in the office furniture business. As the Vice-president and General Manager of Haworth Asia Pacific, Frank Rexach was faced with the challenge of leading through a series of changes: moving the Asia Pacific headquarters from Hong Kong to Shanghai; integrating Marketing into Operations in the plant; localising product development and production; building a cohesive and high-performing regional management team. Frank was about to formulate the short- and long-term plans for further change and development, what should he include in the plan? Students may approach the case with various strategic organisational change and development models and/or from the perspective of various leadership models.

Settings

Industry:
Other setting(s):
2002-2003

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