Product details

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Abstract

The case describes the product development practices of Swedish automobile manufacturer - Volvo Car Corporation. Since its inception, Volvo has laid emphasis on automobile safety. The case elaborates on Volvo''s production system and explains how the system was oriented towards manufacturing the safest cars in the world. At Volvo Safety Centre, one of the most advanced safety engineering facilities, vehicles and their components were subjected to safety tests including computer simulation, component testing and crash testing. The case also discusses the various safety features incorporated in the Volvo safety concept car and provides an overview of other advanced safety features which Volvo plans to introduce in near future. The case is structured to enable students to: (1) get insights into the production system of a leading automobile manufacturer; (2) understand the importance which an automobile company needs to attach to the safety of its automobiles; (3) get insights into the advanced safety testing facilities of a global automobile company; and (4) get an understanding of the various kinds of safety systems incorporated in the latest and next generation automobiles. The case is targeted at MBA/PGDBA students and is part of the production and operations management curriculum.
Location:
Industry:
Size:
Large
Other setting(s):
1991-2004

About

Abstract

The case describes the product development practices of Swedish automobile manufacturer - Volvo Car Corporation. Since its inception, Volvo has laid emphasis on automobile safety. The case elaborates on Volvo''s production system and explains how the system was oriented towards manufacturing the safest cars in the world. At Volvo Safety Centre, one of the most advanced safety engineering facilities, vehicles and their components were subjected to safety tests including computer simulation, component testing and crash testing. The case also discusses the various safety features incorporated in the Volvo safety concept car and provides an overview of other advanced safety features which Volvo plans to introduce in near future. The case is structured to enable students to: (1) get insights into the production system of a leading automobile manufacturer; (2) understand the importance which an automobile company needs to attach to the safety of its automobiles; (3) get insights into the advanced safety testing facilities of a global automobile company; and (4) get an understanding of the various kinds of safety systems incorporated in the latest and next generation automobiles. The case is targeted at MBA/PGDBA students and is part of the production and operations management curriculum.

Settings

Location:
Industry:
Size:
Large
Other setting(s):
1991-2004

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