Subject category:
Ethics and Social Responsibility
Published by:
IBS Case Development Center
Length: 15 pages
Data source: Published sources
Share a link:
https://casecent.re/p/20502
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Abstract
Since its inception, Boeing enjoyed a virtual monopoly in the commercial aircraft industry. For years, Boeing''s commercial aircraft unit had been the cash centre of the company. The September 11 attacks and the subsequent economic recession seemed to shift the company''s focus to the defence and space business, particularly with the federal expenditure for defence-related business going up. Riding on its strong political clout, Boeing bagged a majority of the defence contracts, which made it see through the severe economic crisis. Although Boeing''s defence business prospered, it was mushroomed by a series of scandals. Ridden with allegations of misconduct and indiscipline, Boeing''s Chairman and CEO, Phil Condit relinquished his position in December 2003. Industry observers feared Boeing might lose its biggest customer - the Pentagon. This case study outlines the circumstances that tarnished the image of Boeing in the eyes of its customers and employees. The case study also highlights two of the scandals that eventually led to the resignation of Phil Condit.
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Abstract
Since its inception, Boeing enjoyed a virtual monopoly in the commercial aircraft industry. For years, Boeing''s commercial aircraft unit had been the cash centre of the company. The September 11 attacks and the subsequent economic recession seemed to shift the company''s focus to the defence and space business, particularly with the federal expenditure for defence-related business going up. Riding on its strong political clout, Boeing bagged a majority of the defence contracts, which made it see through the severe economic crisis. Although Boeing''s defence business prospered, it was mushroomed by a series of scandals. Ridden with allegations of misconduct and indiscipline, Boeing''s Chairman and CEO, Phil Condit relinquished his position in December 2003. Industry observers feared Boeing might lose its biggest customer - the Pentagon. This case study outlines the circumstances that tarnished the image of Boeing in the eyes of its customers and employees. The case study also highlights two of the scandals that eventually led to the resignation of Phil Condit.