Product details

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Abstract

This case is intended to be positioned towards the end of a course in new ventures and chronicles the evolution of Adam Aircraft, a highly innovative entrepreneurial start-up company that flew in the face of conventional wisdom in the general aviation market. Its founder, Rick Adam, had orchestrated the fabrication of two flying prototypes - the A500 twin piston and the A700 jet - at a speed of design and production that had turned heads in all sectors of the aviation industry. Certification on both models was expected in the coming year - two years ahead of a number of well-funded competitors. With their third product - the A600 twin turboprop - nearly ready to fly, Adam Aircraft had become the one to watch in 2004. A video '125-V04A-U' is available to accompany this case.

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Abstract

This case is intended to be positioned towards the end of a course in new ventures and chronicles the evolution of Adam Aircraft, a highly innovative entrepreneurial start-up company that flew in the face of conventional wisdom in the general aviation market. Its founder, Rick Adam, had orchestrated the fabrication of two flying prototypes - the A500 twin piston and the A700 jet - at a speed of design and production that had turned heads in all sectors of the aviation industry. Certification on both models was expected in the coming year - two years ahead of a number of well-funded competitors. With their third product - the A600 twin turboprop - nearly ready to fly, Adam Aircraft had become the one to watch in 2004. A video '125-V04A-U' is available to accompany this case.

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