Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.

Abstract

The Abcam case was developed from a study of the organisation in 2002 to 2003. The case study is concerned with the strategic development of a small web-based intermediary in the 'Silicon Fen' of Cambridge, England in the aftermath of the dot com boom and bust. The CEO is faced with some key decisions as to the appropriate business model to pursue in a dynamic and fast growing life science industry.

Teaching and learning

This item is suitable for undergraduate and postgraduate courses.
Location:
Size:
40 product range
Other setting(s):
2001-2002

About

Abstract

The Abcam case was developed from a study of the organisation in 2002 to 2003. The case study is concerned with the strategic development of a small web-based intermediary in the 'Silicon Fen' of Cambridge, England in the aftermath of the dot com boom and bust. The CEO is faced with some key decisions as to the appropriate business model to pursue in a dynamic and fast growing life science industry.

Teaching and learning

This item is suitable for undergraduate and postgraduate courses.

Settings

Location:
Size:
40 product range
Other setting(s):
2001-2002

Related