Product details

By continuing to use our site you consent to the use of cookies as described in our privacy policy unless you have disabled them.
You can change your cookie settings at any time but parts of our site will not function correctly without them.
Case from journal
-
Reference no. JSME1-1LA3
Published by: Senate Hall Academic Publishing
Published in: "Journal of Strategic Management Education", 2003

Abstract

Strategic analysis in a global setting involves competition in industries that extend across national boundaries and among firms with different national home bases that may tap into strategic resources in more than one location. This note provides frameworks for global strategic analysis at four levels: the geographic scope of the industry, the competitiveness of various locations, the geographic reach of the firm, and the global integration vs local focus of specific activities. This multilevel approach makes it possible to ''zoom in'' on a particular strategic setting, taking into account the most important factors at each level. This lecture article/chapter has been peer reviewed by the editorial board of the Journal of Strategic Management Education (JSME).

About

Abstract

Strategic analysis in a global setting involves competition in industries that extend across national boundaries and among firms with different national home bases that may tap into strategic resources in more than one location. This note provides frameworks for global strategic analysis at four levels: the geographic scope of the industry, the competitiveness of various locations, the geographic reach of the firm, and the global integration vs local focus of specific activities. This multilevel approach makes it possible to ''zoom in'' on a particular strategic setting, taking into account the most important factors at each level. This lecture article/chapter has been peer reviewed by the editorial board of the Journal of Strategic Management Education (JSME).

Related