Subject category:
Strategy and General Management
Published by:
Babson College
Version: 18 November 2002
Length: 31 pages
Data source: Field research
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Abstract
This industry note is to accompany the case series ''ABB Flexible Automation (A) & (B): Global Strategy for the Millennium'' (BAB100 and BAB101). It allows for discussion of global industry and competitive dynamics by presenting comprehensive data on sales, segments, applications, geographies, and key competitors. This note is suitable for courses in strategy, global strategy, international business, and factory automation.
About
Abstract
This industry note is to accompany the case series ''ABB Flexible Automation (A) & (B): Global Strategy for the Millennium'' (BAB100 and BAB101). It allows for discussion of global industry and competitive dynamics by presenting comprehensive data on sales, segments, applications, geographies, and key competitors. This note is suitable for courses in strategy, global strategy, international business, and factory automation.