Product details

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Abstract

Portal, Inc is a global Internet company that offers a comprehensive branded network of services to millions of individuals worldwide. Starting out as a search engine and link directory, Portal has added a host of additional features to its web services. In February 2000, in a move intended to sharpen its e-commerce profile, Portal acquired a provider of on-line person-to-person (P2P) payment services, integrated the new service and re-launched it under the name Portal PowerPay in May 2000. By September 2000, it had become obvious to Portal management that the main competitor PayPal was on the way to becoming the dominant P2P solution in the US. As a consequence, the international roll-out of PowerPay was discussed. If Portal were to avoid another setback in the P2P space, they would have to act swiftly in order to beat the competitors to market overseas. The discussion shows that Portal had several options. In order to compare the different options quantitatively and to regard the managerial flexibility in an adequate manner, an RO based valuation was suggested.
Location:
Industry:
Other setting(s):
1999-2001

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Abstract

Portal, Inc is a global Internet company that offers a comprehensive branded network of services to millions of individuals worldwide. Starting out as a search engine and link directory, Portal has added a host of additional features to its web services. In February 2000, in a move intended to sharpen its e-commerce profile, Portal acquired a provider of on-line person-to-person (P2P) payment services, integrated the new service and re-launched it under the name Portal PowerPay in May 2000. By September 2000, it had become obvious to Portal management that the main competitor PayPal was on the way to becoming the dominant P2P solution in the US. As a consequence, the international roll-out of PowerPay was discussed. If Portal were to avoid another setback in the P2P space, they would have to act swiftly in order to beat the competitors to market overseas. The discussion shows that Portal had several options. In order to compare the different options quantitatively and to regard the managerial flexibility in an adequate manner, an RO based valuation was suggested.

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Location:
Industry:
Other setting(s):
1999-2001

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