Product details

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Prize winner
Authors: Isack Rawoot (University of Cape Town); Gary Stockport (The University of Western Australia); M Killick (The University of Western Australia)
Published in: 2001
Length: 45 pages
Data source: Published sources

Abstract

Cisco Systems has experienced remarkable growth since it was founded in 1984 and is considered as one of the most successful companies in the Internet industry. This growth can largely be attributed to its strategy of acquiring small start-up companies for their technical expertise and products. Cisco acquires companies that have complimentary technologies to their own product range and which could give Cisco a significant time-to-market advantage over internal development. This case outlines Cisco''s policy of growing through acquisitions and describes their blueprint for evaluating start-up companies prior to acquisition as well as the way in which they integrate the new company into Cisco. The acquisition process of particular companies are considered in-depth.
Location:
Industry:
Size:
USD18 billion in sales
Other setting(s):
1984-2000

About

Abstract

Cisco Systems has experienced remarkable growth since it was founded in 1984 and is considered as one of the most successful companies in the Internet industry. This growth can largely be attributed to its strategy of acquiring small start-up companies for their technical expertise and products. Cisco acquires companies that have complimentary technologies to their own product range and which could give Cisco a significant time-to-market advantage over internal development. This case outlines Cisco''s policy of growing through acquisitions and describes their blueprint for evaluating start-up companies prior to acquisition as well as the way in which they integrate the new company into Cisco. The acquisition process of particular companies are considered in-depth.

Settings

Location:
Industry:
Size:
USD18 billion in sales
Other setting(s):
1984-2000

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