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As the only organisation that processes slaughterhouse waste for the country of Slovenia, KOTO must survive. Senior managers agree, however, that if the company is to survive and prosper, it must become different from what it is today. They have tested the waters in becoming more oriented to the consumer market, but are unsure of how far or how fast to pursue this business. As Slovenia becomes more and more open to the European market, there are many more opportunities, but the competition is fierce. The political environment of Slovenia has stabilized but there remain fractions in dispute as to the best direction of the country. While privatisation of enterprises has progressed smoother than some other eastern block countries, there are still some vestiges of closed-economy thinking. The lack of stability of neighboring Croatia is worrisome. Outbreaks of warfare in the remainder of states in former Yugoslavia make investors and tourists wary. This backdrop sets a stage for strategic planning that is both firm and shaky at the same time. This case was sponsored by the Indiana University CIBER Case Collection.