Subject category:
Strategy and General Management
Published by:
Asia Case Research Centre, The University of Hong Kong
Length: 8 pages
Data source: Field research
Abstract
An award-winning architectural practice would move into its new office, where filing (storage and retrieval) and communication (internal and external) would become digital. Anthony Ng, the managing director, was aware that his staff might object to the proposal and refuse to read documents on a computer screen. In addition, the new system might also spark other issues that could thwart its successful implementation. The case explores the various issues involved in such a drastic change in a professional service firm and allows for a discussion of how a professional service firm can leverage such change to become the type of firm that it aspires to be.
About
Abstract
An award-winning architectural practice would move into its new office, where filing (storage and retrieval) and communication (internal and external) would become digital. Anthony Ng, the managing director, was aware that his staff might object to the proposal and refuse to read documents on a computer screen. In addition, the new system might also spark other issues that could thwart its successful implementation. The case explores the various issues involved in such a drastic change in a professional service firm and allows for a discussion of how a professional service firm can leverage such change to become the type of firm that it aspires to be.