Product details

This is the third of a four-case series (499-006-1 to 499-009-1). Baltimore Cable experienced difficulty in managing a cable TV technology upgrade, subscriber growth, and customer relations. A crisis of public confidence resulted in legal proceedings. Two protagonists, General Manager, Kathryn Ekdal and Ned Fox, an executive of the parent company, provide extensive and often conflicting testimonies. The A case describes the events leading up to the business crisis. The B case contains documents prepared by Mr Fox which provokes a personal crisis for Ms Ekdal. The C case presents her decision. The D case presents oral testimony from Mr Fox a year later. The teaching objectives may include: (1) understanding relationships between a subsidiary and its parent in a crisis situation; (2) gaining and losing public confidence; (3) conflicts between personal and corporate objectives; and (4) executive burn-out. The case offers instructors great flexibility in combining case parts to achieve specific instructional objectives. Extensive exhibits contain a wealth of primary documents.