Product details

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Case
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Reference no. 498-053-1
Authors: Teresa E Dana (Nanyang Business School (NTU))
Published in: 1998
Length: 6 pages
Data source: Published sources

Abstract

Om de Bridal and Studio is a small shop which is located in the Riverside Point shopping complex and which overlooks Clarke Quay. The business, in operation since 1994, belongs to Ms Candy Tang, former Television Corporation of Singapore (TCS) make-up artist. Although sales were shaky during the first two years, Om de Bridal and Studio is now profitable, despite staffing problems and a fiesty competitor a few shops away.
Location:
Industry:
Size:
Small
Other setting(s):
1997

About

Abstract

Om de Bridal and Studio is a small shop which is located in the Riverside Point shopping complex and which overlooks Clarke Quay. The business, in operation since 1994, belongs to Ms Candy Tang, former Television Corporation of Singapore (TCS) make-up artist. Although sales were shaky during the first two years, Om de Bridal and Studio is now profitable, despite staffing problems and a fiesty competitor a few shops away.

Settings

Location:
Industry:
Size:
Small
Other setting(s):
1997

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