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Compact case
Authors: Roy McLarty (University of East Anglia)
Published in: 1997

Abstract

This case seeks to extend students'' understanding of international market entry. Focusing on some realistic options available to firms as they invest internationally this can force students to decide among given scenarios related to South Africa. The few scenarios described are - joint venture, subsidiary and licence agreement. To assist students to assess the options, various statistical material is included. Financial and cash flow information is contained in a table. The case concludes with some suggested assignment topics.
Location:
Industry:
Size:
Medium
Other setting(s):
1995-1996

About

Abstract

This case seeks to extend students'' understanding of international market entry. Focusing on some realistic options available to firms as they invest internationally this can force students to decide among given scenarios related to South Africa. The few scenarios described are - joint venture, subsidiary and licence agreement. To assist students to assess the options, various statistical material is included. Financial and cash flow information is contained in a table. The case concludes with some suggested assignment topics.

Settings

Location:
Industry:
Size:
Medium
Other setting(s):
1995-1996

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