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Case
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Reference no. 497-023-1
Published in: 1997
Length: 8 pages
Data source: Generalised experience

Abstract

This case study gives an account of the growth of a small, fictitious, hotel company operating in the highly competitive London West End. The company exhibits many of the typical characteristics of a fast growing organisation including lack of formal procedures, idiosyncratic and egotistical senior management, and an inability to harness the intellectual value of other management. Even when a change programme is decided upon the driving force behind this is questionable. The case will help students to understand the growing pains of small companies and to identify how change should be implemented in order to achieve maximum effect.
Location:
Industry:
Size:
1,500 employees
Other setting(s):
1993

About

Abstract

This case study gives an account of the growth of a small, fictitious, hotel company operating in the highly competitive London West End. The company exhibits many of the typical characteristics of a fast growing organisation including lack of formal procedures, idiosyncratic and egotistical senior management, and an inability to harness the intellectual value of other management. Even when a change programme is decided upon the driving force behind this is questionable. The case will help students to understand the growing pains of small companies and to identify how change should be implemented in order to achieve maximum effect.

Settings

Location:
Industry:
Size:
1,500 employees
Other setting(s):
1993

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